Gucci 2008 Fall Winter Collection-Gucci Tattoo Heart

Gucci 2008 Collection, Gucci Handbags and Shoulder Bags | Wednesday 13 May 2009 2:29 am Posted by Tommy Martin.

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Finally we have new Gucci Tattoo Heart collection. In this winter let love warm ourselves and warm other people too. The young singer Rihanna would be teaming up with Gucci. And the 25% of all handbag proceeds from the “Tattoo Heart Collection” will benefit UNICEF.This gucci handbag 206501 is the active traveler or travel business style, white gg plus with tattoo print, red leather trim, and light gold hardware. Medium carry-on duffel with double handles, zip-top closure, and inside pocket. 17″l x 9.3″w x 10.6″h. Gucci will donate 25% of this sale to UNICEF. Good Charity!


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If Love, Embrace it With Heart.

Gucci Classic Collection, Gucci Wallets and Purses | Monday 6 April 2009 11:06 pm Posted by Vivien Brown.

If Louis Vuitton is the divine queen in the fashion kingdom, then Gucci is the most adorable little princess who always brings you surprise and vitality. Sometimes you just do not know how to let it slip from your hands. These heart-shaped coin purses released by Gucci House are excellent examples.

Sized at 4″L x 3.5″H, it is very convenient to carry with but a definitely attention- focus. It is made of beige/blue GG and trimmed with white or brown leather. And in the center is an exquisite heart tattoo print embodying all the spirit and mystery. The zip-top closure is a combination of fine brown leather and light gold hardware. Sometimes I wander that is it too bold and secular to express its idea in a heart shape. But later I came to understand that it is the boldness and courage to express your deep- heart feeling achieves the permanent love. That is the creativity behind this purse: if love, embrace it with heart.

Among the heart-shaped coin purse series, you can also find some made from other materials like crystal GG fabric and in similar manner. And some of there are accompanied by key chain and charm. I previously read that Gucci has launched an project to donate 25% of its retail sales of some bags to UNOCEF, and one of the bags is in the heart- shape. Made of white GG plus with Gucci tattoo heart and red leather trim, this simple purse will serve as a perfect gift for your little girl through which you will tell her the spirit of saving as well as charity. This ideal effect can be achieved without word; it is all heart- felt.

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Gucci Lands a Hot Celebrity Endorsement

Gucci Handbags and Shoulder Bags, Gucci News and Press Releases | Friday 3 April 2009 12:36 am Posted by Philip Wade.

In today’s fast-paced world, an intelligent, attention-getting marketing campaign can get eyeballs on your product — particularly when you’ve got big names to back you. In recent years and months, creative director Frida Giannini has incorporated some of the most beautiful big-name ladies to sell Gucci purses, wallets, and accessories.

In December of 2008, acclaimed pop artist Rihanna contracted with Gucci to appear in their ads for the Tattoo Heart Collection, a special-edition line. The collection included a series of white Gucci handbags, canvas tote bags, and silk scarves, all embellished with hearts, stars, and flowers inspired by tattoos. Proceeds from the sale of all items in the Tattoo Heart Collection will be donated to UNICEF, one of the world’s most reputable non-profits.

An active philanthropist herself, Rihanna was happy to be a part of Gucci’s relationship with UNICEF. 25% of the proceeds from all Gucci purses and accessories in the Tattoo Heart Collection will be donated to the charity. Contributions generated for this campaign are slated to improve the quality of life for poor children living in Sub-Saharan Africa.

090323-others-gucci-lands-a-hot-celebrity-endorsementRihanna is no stranger to giving back. Her first philanthropic effort was the creation of The Believe Foundation in 2006, which she enacted to help raise money for poor children in need of food and medication.

In addition to belting out some of the catchiest tunes of her time, Rihanna is an admitted “fashion-aholic” and Gucci purse lover. Her irreverent, sexy style makes her popular among the young Hollywood set. Born in Barbados 20 years ago, Rihanna has quickly gained acclaim throughout the world for her music skills, her exotic beauty, and her elegant composure. Rihanna often attends fashion shows for inspiration, with the goal of designing her own collection one day.

The riveting photography of Rihanna’s ad campaign captures her suspended on a huge hoop, wearing a sexy white bodysuit and carrying a gorgeous, oversized Gucci purse. Gucci had brought her on in hopes of freshening up the brand with a more contemporary, cutting-edge appeal — and that’s just what they got. Gucci’s Creative Director, Frida Giannini, was pleased by Rihanna’s iconic image and timeless beauty. In addition to the print ad, Gucci shot a short film with Rihanna included.

Prior to Rihanna, celebrity Gucci endorsements included Claire Danes and Drew Barrymore, both of whom touted the fine Gucci jewelry collection. Drew, one of the hottest movie actresses in the industry, was the very first celebrity to lend her persona to Gucci.

In the 90 years since its inception, the Gucci company has endured its share of strife and conflict, most markedly in skirmishes between the founding family members about business operations. After several family members left the company, Gucci regained its original reputation for exclusivity, and continues to lead the industry in premier designer handbags.


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Pop Princess Endorses Luxury Brand

Celebrities and Gucci, Gucci Handbags and Shoulder Bags | Thursday 2 April 2009 7:46 pm Posted by Philip Wade.

Even the most upscale designers know the advantages of smart marketing, especially when the hottest celebrities lend their name to the campaigns. Gucci’s Creative Director, Frida Giannini, knew what she was doing when she hired one of the year’s top names to represent their elite Gucci handbags and accessories.

In winter of 2008, R&B headliner Rihanna agreed to appear in a series of ads supporting Gucci’s special-edition Tattoo Heart Collection. Within this unique line are white Gucci handbags, silk Gucci scarves, and canvas Gucci totes, all adorned with retro-style hearts, flowers, and stars. The distinguishing factor of this collection is that proceeds will be contributed to UNICEF, the world-renowned non-profit organization.

090323-others-pop-princess-endorses-luxury-brandRihanna was drawn to the offer to model for Gucci largely due to the brand’s UNICEF involvement. For every sale from the Tattoo Heart Collection, 1/4 of the proceeds will be contributed to UNICEF, who will use the donated monies to launch children’s initiatives and activities in sub-Saharan Africa, with the hopes of improving their quality of life.

An active philanthropist prior to partnering with Gucci, Rihanna created The Believe Foundation in 2006. This charitable organization was designed to assist poor kids with obtaining the nutrition and medicine they need to stay healthy.

Not only is she one of the most widely heralded young singers of her time, Rihanna is a diehard Gucci handbag collector. Her edgy, fashion-forward style appeals to Gucci’s younger customers, bringing the brand a much-needed breath of fresh air. 20-year-old Rihanna, who was born and raised in Barbados, is well-known throughout the industry for her striking exotic looks and amazing physique. She’s a common fixture at the most prestigious fashion shows, and she is currently working to develop her own apparel collection.

The stunning, creatively depicted campaign shows Rihanna suspended from a life-sized hoop, provocatively dressed in a skimpy white bodysuit and brandishing a large white Gucci purse. Creative Director Giannini was thrilled with how Rihanna fit right in with the creative team’s personalities and visions. As Giannini put it, “A musician and beautiful woman was the perfect icon for this campaign.” Gucci also produced a brief advertising film featuring Rihanna.

Rihanna’s campaign was preceded by two other stints. Just last year, Claire Danes appeared in advertisements for Gucci jewelry. The brand’s first spokesmodel was famous actress Drew Barrymore, who also peddled fine jewelry.

Launched in 1921, Gucci has endured several decades of internal conflict among the founding family members, due to disputes about operational aspects. In recent years, a majority of the family has distanced themselves from the fashion house. Today, Gucci has retained its status as one of the industry’s most elite and highly demanded fashion houses.


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Rihanna Becomes the New Face of Gucci

Celebrities and Gucci, Gucci Handbags and Shoulder Bags | Thursday 2 April 2009 7:42 pm Posted by Philip Wade.

090323-others-rihanna-becomes-the-new-face-of-gucciEven the most iconic fashion houses can benefit from a well-crafted advertising campaign, especially when it’s boosted by celebrity endorsements. The marketing team at Gucci — headed by creative director Frida Giannini — seems to understand the power of hiring a big-name personality to peddle their luxury handbags and accessories.

This past winter, pop princess Rihanna lent her name to promoting the label when she signed up to front Gucci’s special-edition product line, the Tattoo Heart Collection. This special series includes Gucci handbags, canvas totes, and silk scarves, all in white and emblazoned with tattoo-style hearts, stars, and flowers. The collection will be sold to benefit UNICEF, one of the world’s most respected charitable organizations.

One of the driving factors behind Rihanna’s decision to partner with Gucci was the brand’s philanthropic work with UNICEF. A generous 25% of all proceeds from the Gucci handbags in the Tattoo Heart Collection will be donated to the renowned non-profit. For this particular campaign, UNICEF will use the contributions to improve the quality of children’s lives in sub-Saharan Africa.

Rihanna’s partnership with Gucci isn’t the pop star’s first foray into philanthropy. In 2006, she created The Believe Foundation, a charity intended to help impoverished children receive the food and medication they need.

One of the music industry’s most talented young performers, Rihanna is also a self-confessed Gucci handbag addict. She exhibits a fun, funky style that resonates with younger consumers, bringing a cutting-edge modernization to the venerable brand. Originally from Barbados, 20-year-old Rihanna is renowned for her unique, exotic look and model-esque presence. She has a reputation as a fashionista, often attending the hottest fashion shows and even making plans to launch her own fashion line.

In the Gucci handbag ad, Rihanna is seen hanging from a giant hoop, scantily clad in a barely-there white bodysuit and wearing an oversized white Gucci purse. Giannini has stated that the creative team needed a strong personality to headline the efforts, and that “a musician and a beautiful woman was the perfect icon for this campaign.” The riveting print ad was supplemented by a brief film produced by Gucci, in which Rihanna is also featured.

Rihanna is the third celebrity to endorse the luxury brand. In 2008, Claire Danes became the face of Gucci jewelry. The prior year, Gucci’s jewelry collection was touted by world-famous actress Drew Barrymore, who served as the company’s first celebrity spokesmodel.

Since its inception in 1921 by Guccio Gucci, the Gucci fashion house has experienced decades of highs and lows, fueled by numerous conflicts among the family pertaining to the business’ operations. Today, with most of the family dispelled, Gucci has risen again and continues to serve as one of the fashion industry’s most formidable forces.


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